F2P: TF2 money spike

At this year’s very boring GDC, Valve employee Joe Ludwig discussed something a little interesting: how going “Free to Play” with Team Fortress 2 exploded their company’s income.

That’s the graph, showing how revenue quadrupled thanks to the “Mannconomy” in which players craft, trade, and purchase individual items introduced by Valve and/or the community itself.  It was so profitable, he says that Team Fortress 2 would always have been free, if Valve had known how successful the business model would have been. (via IGN)

I’ve done some comparisons between Metal Gear Online and Team Fortress 2 before the “Mannconomy”, and I find it interesting how things have changed since then.  MGO is shutting down its servers in June, while Team Fortress 2 is raking in money by becoming free.  This is how it should be, of course.

 

Team Fortress 2 becomes Free to Play forever

Did you know that Team Fortress 2 is the best multiplayer game in the world today? It’s better than your Calls of Duty, your StarCrafts, your Worlds of Warcraft, and better than Farmvilles too. I’ve talked about how TF2 is better than Metal Gear Online at length. The same points apply to almost anything out there today.

And now it’s just a free thing, that you can have and enjoy.

Thank you, Valve. Thank you for being heroes.